Brazil: More Light on The Presidential Race

At the six-month mark to the October general election, important parameters have been set on what is still shaping up to be Brazil’s most unpredictable presidential race in three decades. In the wake of the high-profile imprisonment of former President Lula – the country’s current presidential frontrunner – fragmentation remains the rule of the game: myriad dark horse candidates across the political spectrum have entered the race in the absence of strong consensus centrist candidates. Another trend is the growing anti-establishment movement, with new players eager to surf the wave of rising popular anger. Over the next three months, political parties will begin to forge electoral alliances with an eye to aggregating more free, mandatory TV/radio electoral ad time for their candidates; such alliances will be key to monitor.

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